Digital Strategist / WordPress Web Designer
5 Must-Haves for Social Media Management Written by Matt Foulger. Originally posted on HootSource. Social media has grown from a curiosity to an integral piece of corporate strategy in the space of only a few years. Nearly overnight, companies have brought on whole teams of specialists to craft effective social media strategies and manage multiplying numbers of social media accounts. Companies are…
Read MoreSocial Media Management Hootsuite is a social media management system for small and large businesses. It has been chosen by top companies world wide as their key social media market management tool. The system’s user interface takes the form of a dashboard which supports social networks. Social Networks Supported Twitter Facebook Profiles, Events, Groups & Pages LinkedIn Profiles, Pages &…
Read MorePerformance – Measurable Outcome A marketing campaign is not complete without performance analysis. We can measure social contacts count, interactions, sales, or a combination of these. Tracking some social media can be difficult to quantify but software is also available to assist. Many social platforms have built in analytics. Once a facebook page has more than “30 likes” we can…
Read MoreParticipation – Involvement is Key After finding the right places to converse, participation is essential. Social media empowers customers to evangelize our brand. With Facebook you want likes, Google plus you want to be in circles, Foursquare you want check-ins, and Twitter you want followers. “Get to know your customers social media habits. Ask them what social media platforms…
Read MoreSocial Media is a relationship building process with a big payoff but it is time consuming and requires a big commitment. A half effort can do more harm than good. Preparation – Time and Resources To assess our needs, we need to listen to your customers and take inventory of our resources. Social media is social and requires a conversation.…
Read MoreLeverage the power of Google Plus to increase visibility Guest post by Cyrus Shepard It’s no secret. When engineers built Google+, they constructed an SEO juggernaut to dominate search results above all other social platforms. Although Facebook and Twitter are essential to marketing efforts, both restrict Google from accessing much of their data. This limits their SEO effectiveness. Not so with Google+. Here’s…
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Jerry Thrasher has over 20 years experience in Marketing, holds a degree in Marketing and Business Management, and a Certificate in Social Media Marketing. As an experienced business owner, he has the skills to help you “2X Your Sales!”
Jerry lives in Spokane, WA. Married to the most amazing woman (supermom), they have seven wonderful children and one grandson.